Funnel Pages for a Ecommerce Site

Started by OneMonthOnly, 08-19-2020

133
4
Funnel Pages for a Ecommerce Site
  08-19-2020, 12:41 PM
#1
Hi, I recently designed and got my site working. I want to start loading products and so forth. My question is: Is it better to push my marketing and page clicks to a single product funnel or rather to the home page with all the listed products?

  08-27-2020, 08:07 PM
#2
Hello,

Never send ad traffic to the homepage. Alwyas be specific. If you advertise a green pair of Nike shoes in your ad (be it Google Ads or FB Ads), then that is what the client needs to find on the landing page. Not some random selection of other shoes.

Same goes for any other product.

Always be specific and send to the specific product landing page.

If you can design a dedicated landing page, perhaphs with a sales funnel with upsells/downsells/cross-sales etc. for the product with testminonals, maybe a presentation video etc. it would be even better.

Good luck.

  08-29-2020, 11:42 PM
#3
(08-27-2020, 08:07 PM)Dr1zZl3 Wrote:
Hello,

Never send ad traffic to the homepage. Alwyas be specific. If you advertise a green pair of Nike shoes in your ad (be it Google Ads or FB Ads), then that is what the client needs to find on the landing page. Not some random selection of other shoes.

Same goes for any other product.

Always be specific and send to the specific product landing page.

If you can design a dedicated landing page, perhaphs with a sales funnel with upsells/downsells/cross-sales etc. for the product with testminonals, maybe a presentation video etc. it would be even better.

Good luck.

Thank you so much for the reply, i will try and use cart flows.

  09-01-2020, 08:00 AM
#4
(08-29-2020, 11:42 PM)OneMonthOnly Wrote:
Thank you so much for the reply, i will try and use cart flows.

That's a good choice for building sales funnels on WP. I'm using Cart Flows as well and had great results with it.

  09-24-2020, 12:25 PM
#5
thanks for this great advice!

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